“I begin with an idea and then it becomes something else. ” – Pablo Picasso
Just as the most influential artists of the 20th century said, my journey, too, began with a simple idea. A desire to express myself. To create something unique out of the natural elements, using my skill, craft and knowledge. I remember our very first assignment was a line inspired by the coronation chair of the Ming Dynasty. By the time we were done with the sawing, joining and polishing, I knew it was the beginning of a dream; of ‘something else’!
HOUSE OF DESIGN started in my parents’ garage back in 2000, with some essential tools and two workmen who were as enthusiastic about the idea as I was. Together we designed, drew, cut, sawed and chiseled our way to create a design company.
Over the last 14 years, our small ‘idea’ has grown into a state-of-the-art furniture design and manufacturing unit, spread over a few thousand square feet. We are a team of 63 full time employees and several partners and vendors. We use the best of equipment and latest technology and at present, are one of the few furniture design houses in India with a captive 5 axis router.
We may have grown in scale but we remain a ‘peoples’ company’ at heart. A team that is committed to quality and responsible design.
I welcome you to my world. You may find it classic or contemporary, sometimes bold, sometimes eccentric, sometimes daring, but always, always genuine and honest. At least that is my hope, Knock on Wood.
“FROM HOUSE OF DESIGN TO KNOCK ON WOOD”
Just like new imprints in a publishing house, Knock on Wood is a new dimension by the team at House of Design. We have branched off into a special line of custom created furniture. We are focused on high quality craftsmanship, fine detail and elegant style. Our creations will reflect our inspirations and your personality.
We aim to“ enhance life and spirit through timeless, responsible design….. total design.”
We draw our inspiration from the world around but are sensitive to the wishes and lifestyle of our guests who we design for. Whether it is numerous cabinets for a hotel chain or a signature coffee table, which takes centre stage in your living room, our creations will become part of your homes and stories.
House of Design is a subsidiary of India’s largest mobility solution creators- JCBL Group. Our manufacturing facility is located on the 40-acre JCBL premises, and draws on the technical expertise, advanced technology and R&D excellence to engineer truly unique designs.
“Design is not for philosophy; it’s for life.”
Aarti Aggarwal leads the creative design team at Knock on Wood (KNW). Aarti has studied domestic design from University of Arts, London and specialized in Chair design from Danish Skole of Design, Copenhagen. Aarti’s strong design sensibility articulates her international exposure and innate love for Indian art & culture.